As AI reshapes how we work, market, and create, marketers are left with a key question: how do we use AI technology to scale creativity and efficiency—without losing what makes our work human? And how will all of this impact the culture that marketers create? 

Join cultural strategist Dr. Marcus Collins, Adweek’s Chief Brand and Community Officer Jenny Rooney, and LTX Studio's VP of Growth Marketing Omer Gal for a candid fireside chat as they chat about what happens when we shift out of fearing AI, and move towards embracing AI as a creative co-pilot.